Behind Our New Packaging

Behind Our New Packaging:

Your unboxing just got an upgrade.

We're making moves with this makeover. It's time to dig into the design of our brand-new packaging – along with the fresh look and feel you've no doubt noticed across our channels. Let's get into it.

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Packaging with the Planet in Mind

We’ve worked hard to make our packaging as sustainable as possible, keeping the same iconic Missoma aesthetic – but we're always looking for ways to improve it.

Let's break it down:

  1. 100% Recyclable

    The outer box is 100% recyclable, while the rest of our packaging is recyclable, biodegradable and re-usable. 

    01
  2. Environmentally Friendly Inks   

    Our printing inks are soy-based. Soybeans are an 100% renewable material, able to be grown and replenished indefinitely.

    02
  3. FSC Certified   

    All the paper within our packaging is FSC certified, meaning the wood pulp comes from managed forests.

    03
  4. 100% Reusable   

     Our pouches are made to be kept and reused to protect your jewellery at home or on-the-go.

    04

We also offset the carbon emissions from our packaging operations with biodiversity projects focused on reforestation and rainforest protection. 

The Inspiration

Our signature palette has been inspired by the layers of light and depth in our jewellery with inviting and earthy tones: apricot, tan, rust, cool blue and pistachio. These tones have been carefully curated to be bright, light and exude all the good energy.

 

From New Boxes to Bricks-and-Mortar

Discover how our palette has been put into action in our brand-new stores at Monmouth Street, London and Victoria Quarter, Leeds.

Plan Your Visit

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